The Big Picture

Where will you be in 10 years' time?

The Big Picture
DO YOU WANT TO talk confidently about what Australian society is really like? Would you like to be able to quote figures about the percentage of Australians that still believe in God, or the number of Australians working from home? Then this is the book for you. Bernard Salt is one of Australia’s leading demographers, and he has been taking a long, hard look at Australians for over 20 years.

In this book he explores the cultural shifts that have taken place recently, such as when it became socially acceptable to have children out of wedlock. One of Bernard Salt’s great strengths is his ability to make statistics fascinating. What would be a dry, academic book in other hands, is an engrossing and lively exploration of who we are, what we’re becoming, and what it means for Boomers, Gen X and Gen Y. He even explains what those terms actually mean!

Bernard Salt is also the author of The Big Shift, now in its third print.

Learn more about this author at


About the Author

Bernard Salt

Bernard Salt is one of the Australia’s leading advisors to the property investment and development industry and for more than a decade, his commentary on demographic trends, aimed at business, has been widely reported in the national media.

His first book, The Big Shift was a runaway bestseller, hotly followed up by The Big Picture.

Bernard lives in Melbourne where he continues to consult on demographic trends for KPMG.

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